Skip to content

Inpression Editing

Copy & Content That Makes Your Brand Soar

Menu

  • Home
  • About Us
  • Services
  • Blog
  • eBooks
  • Testimonials
  • Contact Us
  • Free Resources

website copy tips

5 pricing page copy secrets that boost sales + Free services page copy template & example

Pricing page best practices cover

In my last blog post, I told you why it pays (literally!) to put your prices on your business website. (Haven’t read it yet? You can find it right here.) But the last thing you want is to have people

Nadia July 31, 2020July 31, 2020 Copywriting Tips, Website Copy Tips No Comments Read more

Should you put your prices on your website? + Free services page copy template & example

Should you put your prices on your website?

When you’re writing the services page for your website, there’s an important decision you need to make: whether you’re going to list your prices on your website. This might not seem like a complicated issue. But if you browse blog

Nadia July 24, 2020July 24, 2020 Copywriting Tips, Website Copy No Comments Read more

Contact form vs. email address: What to use on your website + Free contact page template & example

Should you use a contact form or email address on your website?

The contact page is one of the most visited pages on a website. So when you’re setting up or updating your contact page, it pays to make sure you’re including the right elements on it. There are a few key

Nadia July 17, 2020July 17, 2020 Copywriting Tips, Website Copy Tips No Comments Read more

How to sell with empathy during COVID-19 + 100 compelling copy phrases

How to sell with empathy during COVID-19

Even if your business operates fully or partially online, the COVID-19 outbreak may have you feeling like you need to retreat from cyberspace and leave your audience alone until life goes back to normal. And I don’t blame you. Because

Nadia March 27, 2020April 17, 2020 Copywriting Tips, Website Copy Tips No Comments Read more

5 stupidly simple copy changes that boost conversions + free list of 476 power words

5 simple copy changes that boost conversions

It never feels good to realize that your sales page, website, marketing email, or ad isn’t converting as well as you want it to. After all, you’ve spent hours developing your product or service, you’ve worked late into the night

Nadia January 10, 2020January 24, 2020 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

My 5 most downloaded copy & content resources of 2019 + 80 free CTA templates

My 5 most downloaded resources of 2019

I’m going to bet that you had a goal for 2019. Maybe it was to grow your email list. Maybe it was to finally get that blog going. Or maybe it was to increase your sales. So how did you

Nadia December 13, 2019December 14, 2019 Blog Tips, Content Marketing Tips, Content Writing Tips, Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

11 ways to write emotional copy that sells + free list of 476 power words

11 ways to write emotional copy that sells

In my last two blog posts, I explained why your copy needs emotion, and I told you which emotions you should target. Here’s the thing, though: It’s one thing to know that your copy needs to evoke emotion. But it’s

Nadia November 22, 2019November 24, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips 1 Comment Read more

13 motivational emotions that convince people to click “buy” + free list of 476 power words

13 motivational emotions that convince people to buy

In my last blog post, I told you that people don’t buy products or services based on rational facts or stats. Instead, they make buying decisions based on emotion and then use reason to justify their decisions. That’s why it’s

Nadia November 15, 2019November 15, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

Why your copy needs emotion—no matter what you sell + free list of 476 power words

Why your copy needs emotion—no matter what you sell + free list of 476 power words

You probably like to think of yourself as a rational person. (Don’t worry—that’s not a bad thing. I do too.) So when you decide to splurge on that brand new iPhone, you might tell yourself that you did it because

Nadia November 8, 2019November 15, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

How to add personality to your copy + free list of 476 power words

How to add personality to your copy

Need to write copy for your website, sales page, or marketing email? It’s easy to get so caught up in writing copy that’s optimized for conversions that you forget about something critical: infusing your copy with personality. If you’re rolling

Nadia July 12, 2019August 2, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more
  • « Previous

Recent Posts

  • The ultimate checklist for writing business Instagram captions + 80 free CTA templates
  • 14 blog post ideas your audience will actually enjoy + Free blog post template & example
  • 9 Instagram Stories best practices to get better results for your biz + 7 social media copy templates
  • 13 effective ways to use Instagram Stories to promote your business + 7 social media copy templates
  • 5 pricing page copy secrets that boost sales + Free services page copy template & example

Pinterest Board

Copyright © 2023 Inpression Editing. All rights reserved. Theme Spacious by ThemeGrill. Powered by: WordPress.