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copywriting tips

13 motivational emotions that convince people to click “buy” + free list of 476 power words

13 motivational emotions that convince people to buy

In my last blog post, I told you that people don’t buy products or services based on rational facts or stats. Instead, they make buying decisions based on emotion and then use reason to justify their decisions. That’s why it’s

Nadia November 15, 2019November 15, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

Why your copy needs emotion—no matter what you sell + free list of 476 power words

Why your copy needs emotion—no matter what you sell + free list of 476 power words

You probably like to think of yourself as a rational person. (Don’t worry—that’s not a bad thing. I do too.) So when you decide to splurge on that brand new iPhone, you might tell yourself that you did it because

Nadia November 8, 2019November 15, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

17 email copy techniques that make your subscribers open and click + 63 free email subject line templates

How to write email copy that converts

You’ve heard entrepreneurs gush about the magic of email marketing. And you feel like you can’t go a day without having someone tell you how darn important it is to build your email list. But every time you hit “send”

Nadia November 1, 2019November 1, 2019 Copywriting Tips, Email Marketing Tips No Comments Read more

How to write social media CTAs that boost traffic, leads, and sales + 80 CTA templates

How to write effective social media CTAs

When you use social media to market your business or blog, it’s easy to obsess about how many followers you have or how many impressions your posts get. But although follower counts and reach are important, they aren’t the be-all

Nadia August 16, 2019August 16, 2019 Content Marketing Tips, Content Writing Tips, Copywriting Tips No Comments Read more

What to include in your posts on 5 social media platforms + 7 free social media copy templates

What to include in your social media posts

You may not sell products or services directly on social media. And social media may not convert as well as email does. But there’s more than one reason why most businesses and bloggers are on at least one social media

Nadia August 9, 2019August 9, 2019 Content Marketing Tips, Content Writing Tips, Copywriting Tips No Comments Read more

How to write LinkedIn posts that engage your audience + 7 free social media copy templates

How to write effective LinkedIn posts

Even if you have a B2B business, it’s easy to discount LinkedIn as a social media platform that’s worth your time. LinkedIn doesn’t get anywhere near as much attention as Facebook, Instagram, and YouTube do. And besides that, isn’t it

Nadia August 2, 2019August 2, 2019 Content Marketing Tips, Content Writing Tips, Copywriting Tips No Comments Read more

How to write Twitter content that gets retweets and clicks + 7 free social media copy templates

How to write effective Twitter content

Twitter may not be the social media giant that Facebook is. But it’s still a powerful platform for promoting your business online. After all, 326 million people use Twitter each month. That’s why Twitter is the second most common social

Nadia July 29, 2019July 29, 2019 Content Marketing Tips, Content Writing Tips, Copywriting Tips No Comments Read more

How to write engaging Facebook posts that convert + 7 free social media copy templates

How to write facebook posts

I remember the days when Facebook was only for university students, and you couldn’t open an account without having a university email address. So if you think that Facebook is old school, I hear you. But even though Facebook may

Nadia July 19, 2019July 19, 2019 Content Marketing Tips, Content Writing Tips, Copywriting Tips No Comments Read more

How to add personality to your copy + free list of 476 power words

How to add personality to your copy

Need to write copy for your website, sales page, or marketing email? It’s easy to get so caught up in writing copy that’s optimized for conversions that you forget about something critical: infusing your copy with personality. If you’re rolling

Nadia July 12, 2019August 2, 2019 Copywriting Tips, Email Marketing Tips, Website Copy Tips No Comments Read more

7 headline design tips that grab your audience’s attention + 72 free headline templates

headline design tips

They say you shouldn’t judge a book by its cover. But the truth is that we make judgments based on appearances ALL the time. And that includes the time that we spend reading headlines of blog posts, website pages, ads,

Nadia July 5, 2019August 2, 2019 Blog Tips, Copywriting Tips, Website Copy Tips No Comments Read more
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