Recently, I’ve told you why it’s important to clean your email list regularly and how to know when it’s time to give it a scrub. If you’ve checked out those posts, you know that cleaning your email list improves the
In my last post, I talked about why it’s risky to avoid cleaning your email list. Email list cleaning involves deleting subscribers who aren’t engaged members of your list. When you’re struggling to grow your email list, removing subscribers who
When you’re trying to grow your email list, every new subscriber feels like a victory, and every unsubscribe can seem like a monumental loss. That’s why the idea of email list cleaning—deleting disengaged subscribers who haven’t actually unsubscribed—can seem scary
You’ve created a new lead magnet to build your email list. And you’ve made sure that it has all the essential characteristics of a lead magnet that attracts and engages people. But you’re not getting the results you’d been hoping
Want more subscribers on your email list? You’ve probably had someone tell you that you should offer a lead magnet on your blog or website. A lead magnet is a free resource that you offer to your audience in exchange
Email is one of the most powerful tools you can use as a business owner or blogger. After all, it’s a great way to nurture leads, boost traffic to your website or blog, fill up seats in a webinar or
Unless you’re just getting started with content marketing, I’m guessing I’m not the first person to tell you that content is king. That’s because creating and sharing valuable content is one of the best ways to generate leads and email
I’m not the first person to tell you that if you want to build a successful business, you’ve got to create and share valuable content on a regular basis. But we all know that sharing original content consistently is easier
Putting together a good sales page isn’t impossible (in fact, it’s far from it). But it does require time, effort, and grit. Because of all the energy you put into writing copy for your sales page, it can be discouraging
If you want to get conversions on your sales page and make money from it, there’s something you need to do. No, I’m not talking about convincing people that they need to purchase your product, getting them to click on